Projectline Named One of Washington’s Best Workplaces by Puget Sound Business Journal

News

Projectline has been named one of the finalists in the 2009 Washington’s Best Workplaces program by the Puget Sound Business Journal. The program was launched in 2007 to identify and recognize best practices in the hiring and retention of great people.

After an extensive employee-survey process, 66 companies in four different categories have been identified as Washington’s best, based on their benefit offerings, leadership culture, and work/life balance philosophies.

“We’re proud to be recognized as a well-rounded company and great employer,” says Human Resources Manager Maartje Hesseling. “It’s terrific to know that our team feels truly happy and supported—that’s a huge part of what motivates them to do great work, so it’s really a win all around.”

“Work-force development has never been more important – or more difficult – than it is in today’s global economy,” says Emory Thomas Jr., publisher of the Business Journal. “We believe the Business Journal, as the Puget Sound area’s top source of business information, has an important role to play in drawing attention to innovations and excellence in the management of our region’s No. 1 resource: its people.”

A division of American City Business Journals, Puget Sound Business Journal is the region’s premier source of business information, serving an unparalleled audience of business and community leaders. The weekly publication provides professionals with the latest breaking local, national, and global business news, as well as information on local business events, career opportunities, and more.

Upcoming Projectline and Boulder Logic Webinar: Helping PR Succeed With Customer References

Marketing Musings

PR is critical to building credibility and raising awareness around your products, services, and technology. Engaging customer references from the onset helps PR become even more compelling. Yet, many organizations don’t have a formal intersection in place between enterprise customer reference management and public relations functions.

Projectline Services and Boulder Logic would like to invite you to join us for our upcoming webinar focusing on the importance of customer referencing and how it positively affects the Public Relations discipline. We’ll offer tips on how to improve the connection between customer references and public relations and provide recommendations for maximizing customer reference potential in PR. Continue reading

Projectline and Boulder Logic Host New Webinar Featuring Strategies For Building PR Credibility With Customer References

News

Projectline Services, Inc., in partnership with Boulder Logic, today announce an upcoming web event for PR professionals titled Helping PR Succeed With Customer Reference Management.

PR is critical to building credibility and raising awareness around products, services, and technology. Engaging customer references from the onset helps PR become even more compelling. Yet, many organizations do not have a formal intersection in place between enterprise customer reference management and the public relations functions. This webinar will focus on the importance of customer referencing and how it positively affects the Public Relations discipline.

The free web event will provide tips on how to maximize customer reference potential and boost PR credibility. 

Topics will include:

  • How PR/AR typically interact with customer references today.
  • The challenges to PR/AR and the entire organization with this silo approach.
  • The benefits of an integrated program to the entire organization.
  • The business justification for this approach.
  • The implications of increased business focus on social marketing.


Helping PR Succeed With Customer Reference Management
will occur on Thursday, July 9 at 11:00am PST. Registration is currently open to the public at https://www2.gotomeeting.com/register/442075658. Advance registration is required. Available space is limited.

About Boulder Logic

Boulder Logic is the first software provider to offer a packaged solution specifically for managing all areas of an enterprise customer reference program. Companies with complex products and selling cycles benefit by using Boulder Logic products to increase marketing impact and close more sales by better leveraging the testimonials of their existing customers. Boulder Logic is headquartered in Boulder, Colorado. For more information, call 800-715-1910 or visit http://www.boulderlogic.com/.

Projectline: One of Washington’s 100 Best

News

Projectline is excited to announce its inclusion on the 2009 Seattle Business Monthly Washington’s Top 100 Companies to Work For list.

“Seattle Business Magazine celebrates companies that know how to treat their employees well,” states the publication. “From large firms with hundreds of employees to small boutique shops, we find businesses that do it right so that others can learn by their example.”

To earn a spot on the list, companies must average a high employee ranking on a number of workplace criteria, ranging from benefits packages and wages to non-traditional perks, company culture, overall fulfillment, and more.

Competing against hundreds of other Washington-based companies, Projectline earned a spot among the top companies in the Small Company category.

Projectline has experienced rapid growth since its founding in 2003, and the company’s owners are proud that their expanding team of employees continues to recognize Projectline as an exceptional place to work. “We’re still a small company by some standards, but we’ve grown by leaps and bounds in the past five years,” says Projectline Chief Operating Officer David Jones. “It’s fantastic to know that as our company has matured and flourished, we’ve been able to maintain the aspects of our business that make us a great employer in our team’s eyes.”

A division of Tiger Oak Publications, Seattle Business Monthly is Washington’s leading monthly business magazine, offering updates and insights on local business happenings.

Bing’s ad campaign aims high.

Marketing Musings

This post is by Ben Hawken.

Last week Microsoft launched its new search decision engine, Bing.

Bing comes equipped with some very cool features, and offers citizens of the intrawebs a unique, impressive web experience.

Although it’ll be quite a while before we can see the lasting impact of this effort from Microsoft, there are several features that do bode well for the future.

First and foremost, Bing is a quality product, and Microsoft has the resources and energy to maintain and refine it.

Second, Bing’s advertising has taken a decidedly positive tone, focusing on the product’s features rather than calling out any direct competitors by name. Continue reading

“It’s that pesky global climate change…”

News

The Projectline team has long been conscientious of the need to monitor and reduce environmental impact. Since the doors to Projectline HQ opened in 2004, Projectline has endeavored to limit the carbon footprint that can result as a course of traditional business. In addition to green commuting, nearly paperless communication, and the use of non-toxic and recycled cleaning and office products, Projectline has now extended its environmental commitment to include education tailored towards making sure employees always know how to make the “greenest” choices, both in and outside of work.

Projectline’s new Environmental Action Committee maps the carbon footprint of the Projectline team, and from that determines a set of tangible goals for decreasing consumption, decreasing waste, increasing recycling and composting efforts, and keeping Projectline employees up-to-date about environmentally sound products, services, and practices.

With compost recently having been added to the waste-management roster at Projectline’s Seattle office, the Environmental Action Committee’s first initiative centered around familiarizing the Projectline team with the ins and outs of recycling and composting.

Check out the Projectline Environmental Action Committee’s instructional video on composting.