2012 Summit on Customer Engagement

Customer Engagement, Marketing Musings

Calling all customer engagement managers, customer reference professionals, customer success managers, customer advocates, and anyone who wants to tell their customers’ stories: You need to attend the 2012 Summit on Customer Engagement!

Every year, the customer engagement community gathers in Northern California for a two-day conference and workshop, where companies like Salesforce.com, Cisco, Dell, Intel, Microsoft, Adobe, and Riverbed Technology share best practices for building and strengthening customer reference programs. Whether you’re starting a customer community or have a mature program with thousands of customers, this is the event for you. In addition, you’ll get to meet and mingle with leaders in the industry from around the world! This year, some of the presenters include:

  • Rhett Livengood, Director, WW B2B Customer Engagement, Intel Corporation
  • Scott Olrich, Chief Marketing and Sales Officer, Responsys
  • Sean O’Driscoll, Co-Founder, CEO, and Ant Advocate, Ant’s Eye View
  • Erica Kuhl, Community and Social Media Manager, Salesforce.com
  • Emilie Kopp, Customer Advocacy Program Manager, National Instruments

Oh, and possibly me: Karin Zabel, Senior Manager of Customer Programs at Projectline!

Dates: February 28 and 29, 2012

Location: Marriott San Mateo, San Mateo, CA

Cost: $1395 (or save $200 with Early Bird Registration, open through 1/31/12)

For more information, visit: www.customerreferenceforum.com